Information overload: Why it’s killing your business and how to avoid it

August 1, 2017

Get your hands on this free A to Z guide to starting and growing a successful handmade shop. Know what to do (and in what order) to build a wildly successful handmade shop.

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Get your hands on this free A to Z guide to starting and growing a successful handmade shop. Know what to do (and in what order) to build a wildly successful handmade shop.

download now


  1. Donna Welch

    August 1st, 2017 at 2:11 pm

    Thanks Deb!! Did you read my mind? I have been overwhelmed with information and so appreciate the advice to focus! Excellent! Sometimes we just need a little something to put things in perspective. Merci beaucoup!

  2. Deborah Engelmajer

    August 1st, 2017 at 4:35 pm

    Most welcome Donna! I think we all struggle with the “I am overwhelmed” syndrome, it’s important to remind ourselves it doesn’t have to be this way! 🙂

  3. Wendy Dewar Hughes

    August 1st, 2017 at 3:01 pm

    Good advice. I have started asking myself, “Do I really need to know this right now?” There will always be another webinar or free video training, etc. when I need it.

  4. Deborah Engelmajer

    August 1st, 2017 at 4:33 pm

    That’s the most important question! It’s so easy to lose track in this day and age… we have to remind ourselves that we can’t do everything all at once 😉

  5. Luci

    August 1st, 2017 at 5:25 pm

    Thanks that is what I need to here right now, I will just focus on Instagram for a while. There are only a few hours in a day, with the house, dog and 3 kids+ hubby, need to focus on my baby steps, just grow some followers.

  6. Deborah Engelmajer

    August 1st, 2017 at 9:26 pm

    OMG yes I love that! Seriously, we’re in for a marathon, not a sprint! I don’t even have kids… you’re already a hero to me!

  7. Julie Ryen

    August 2nd, 2017 at 4:10 pm

    Information overload is a major problem for me. You nailed it! I always want to learn more, be more successful, implement better social media – you name it! I’ve been fairly successful by prioritizing but certainly still have issues because I don’t want to “miss out”. Your video was an excellent reminder of how to gain back precious time and be more efficient by focusing on one area of business improvement at a time. Thank you 🙂

  8. Deborah Engelmajer

    August 2nd, 2017 at 5:01 pm

    Hi Julie! I struggled (and still do sometimes) for years before I realized that’s what was holding myself back. It truly the reason most businesses fail… free information online is the BEST thing and also the WORST thing for us all… we just have to remind ourselves from time to time and get that focus back!

  9. Deborah Engelmajer

    August 2nd, 2017 at 5:02 pm

    Ps: Loving your copper necklace and cuff!

  10. Emma Talbot

    August 3rd, 2017 at 5:19 am

    I feel like this EVERYDAY 🙁 In fact I get so overwhelmed, I struggle to do my design work which IS the business! Thanks so much for this video- good to know I’m not alone : -)
    Instagram it is for 3 months!

  11. Deborah Engelmajer

    August 3rd, 2017 at 5:55 pm

    You’re definitely 100% NOT ALONE haha!

  12. Sarah Voltz

    August 4th, 2017 at 1:23 am

    Thank you for this great reminder! There is so much to learn out there that I have a tendency to wait until I have learned all I can before I do anything. Well, you can guess how much I get accomplished. The email folder is a great idea and I labeled mine the “Not enough time in my day” folder.
    Thanks again

  13. Deborah Engelmajer

    August 4th, 2017 at 2:08 am

    I love the name of your folder! That’s just great! That made me want to rename mine too => “DON’T YOU DARE!”.

  14. susan

    August 9th, 2017 at 3:15 pm

    Very helpful information! Easily implemented too,

  15. Ann

    April 11th, 2018 at 11:07 am

    Thank you! This seems so obvious, a great way to stay focused. I have signed up for so many classes, that I haven’t even finished the first one I started a year ago. I will try this approach and see what happens!

  16. Ann

    April 11th, 2018 at 11:12 am

    Thank you! This is something that I need to do. I started many online classes, I haven’t finished one. I want to focus on my website sales which have not been a strong point. I feel I have done a lot for my business the last 3 months but I’m still not even close to having consistent sales. I appreciate your help!

  17. Meghan Epps

    April 12th, 2018 at 5:00 pm

    Im so happy I read this! This is my exact issue right now.. For the past two weeks all I have been doing is research research research. My email is flooded with free trainings! Im just starting out, and when I first started my page I didnt really understand how much went into it to gain likes shares, how to get people to engage. I just thought it would magically happen on its own I guess. Well its been about 1 month since I started my page for real and I havent had one sale. I mean I have sold to friends. But nothing organically! So Im happy I read this. Im happy im not the only one that has this issue. My main focus now will be facebook! I will be focusing on my photos, posting more not just sale posts, and getting followers to engage!

  18. Deborah Engelmajer

    May 8th, 2018 at 9:27 pm

    Such a big problem huh? Everyone suffers from information overload so rest assured you’re not alone, but it’s always good to be aware of it so we can address it!

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