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Are you scared of putting your handmade product prices up because you think that no one will ever buy them if you do?
I totally get that. You might have used a pricing calculator to crunch your numbers (if you haven’t you can find the free handmade pricing calculator here) and got a lil’ scared at what the result was: “No way anyone will ever pay THAT much”.
If that sounds about right, we need to talk my friend. Let me prove you wrong
Let me be very clear and set the record straight: YES, there ARE people willing to pay THAT much for your products. If you can’t see or understand that yet, it’s because you’re still trying to sell to people who will never buy from you, and that you shouldn’t try to sell to.
I recently had a conversation with a talented maker that was struggling to pay herself out of the very hard work and many hours she’d spend on her shop each week… because her prices were too low. When I asked her why she wasn’t putting them up, she told me she couldn’t because people are used to prices they see at Target or Kmart or any other bigger store out there. This BROKE my heart.
Grab this free handmade pricing calculator!
use this “done for you” handmade pricing calculator to know exactly how much you should charge for your products.
Once you accept that, your next thought is most likely going to be “everyone shops at Target, that leaves me with a super tiny market – there will never be enough people willing to pay THAT price”. Again, let me enthusiastically debunk that for you:
Bottom line is: If you know you’re not charging enough, and you are serious about growing your shop and making a part or full-time income from it, then you already know that you need to put your prices up. You just needed someone to remind you of it and hopefully, I did an ok job at it. If you’re still thinking: “meeeeh. Not sure” then I recommend you read another post of mine all about your pricing fears. It’s one of my absolute favorites and I think you’ll take away a lot from it.
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We acknowledge and give thanks to the Budawang and Yuin people, the Traditional Owners of the land we work and live on. We pay our respects to all Aboriginal and Torres Strait Islander Peoples and elders past, present and emerging.
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